Blog

Announcing Localised Support for EMEA Businesses

SaaSOptics has been helping clients across the globe clean up their financials, pass their audits, and get the valuations we…

How SaaSOptics & Chargify Help You Manage a Flexible GTM Strategy

The SaaS market is no longer split between product-led and sales-led strategies. Today buyers want options; they want to pay…

Customer Acquisition Strategy for SaaS Companies: A Complete Guide

What Is Customer Acquisition? Customer Acquisition is the process of acquiring new customers in a business. Not only is it…

7 SaaS Metrics Every SaaS Company Should Care About in 2022

7 SaaS Metrics Every SaaS Company Should Care About in 2022 The SaaS market is expected to reach $164.29 billion…

Blueprint for Early Stage SaaS Companies [Webinar Recap]

Blueprint for Early Stage SaaS Companies Do you wish you had a SaaS startup checklist to guide you on your…

From Maxio’s New CEO: “I’m thrilled to be entrusted with leading Maxio.”

Catching lightning in a bottle isn’t easy; many would say it’s impossible. That’s why we use the phrase to suggest…

Sales-led Vs. Product-led: Why You Don’t Have to Choose

Sales-led Vs. Product-led: Why You Don’t Have to Choose Our friends at Chargify (becoming Maxio) recently hosted a LinkedIn Live…

SaaS Valuation Multiples Decoded

The run-up in SaaS stocks in 2020 and 2021, and then the subsequent sell-off this year may not be telling…

Understanding the Quote-to-Cash Process

Understanding the Quote-to-Cash Process What is Quote to Cash? Quote-to-cash refers to the entire end-to-end sales process, starting with product…