Niche inspires investor confidence during due diligence with gold-star-worthy data.
In the three years since they’ve become SaaSOptics customers, Niche.com has quadrupled their customer base.
According to Director of Finance Nick Dulac, maintaining that level of growth without SaaSOptics in place would have been, ‘a disaster.’
In addition to soothing the growing pains of a rapidly scaling business, Nick says SaaSOptics has been extremely valuable during their due diligence process.
“[Investors] want to see revenue or MRR broken out by customer, and having to do that purely run through Excel, which is what we were doing before SaaSOptics, was difficult and time-consuming to keep up to date.”
With SaaSOptics, pulling this kind of data for investors is as simple as running a set of pre-saved reports and passing those along to investors.
Niche’s investors are impressed with the level of detail in the data they are able to provide. According to Nick, “I’ve always heard [investors] say that we get a gold star across their portfolio.”
“I would absolutely recommend SaaSOptics to anyone else looking at software or comparable softwares. In all honesty, I don’t think we could be surviving right now if we hadn’t had this system in place for the past three years.”
[Investors] say we get a gold start for the data we can provide.