Subscription Management
Customer Acquisition Strategy for SaaS Companies: A Complete Guide
What Is Customer Acquisition? Customer Acquisition is the process of acquiring new customers in a business. Not only is it one of the main drivers of revenue growth for early-stage companies, it’s a primary goal for SaaS businesses across market stages. More customers = more revenue, plain and simple. For subscription-based SaaS businesses, your customer…
Read MoreThe 2022 Accounts Receivable Aging Guide
There’s a reason most late payments are rewarded with fines: cash is king, and companies need to know when they can expect to be paid. The longer a bill remains unaddressed, the higher the risk of nonpayment. In this post, we’ll discuss the main tool companies use to manage these delayed payments and mitigate potential…
Read MoreHow Accounts Receivable Management is Like The Oregon Trail Game
How Accounts Receivable Management is Like The Oregon Trail Video Game (Yes, Really) You probably didn’t know that Accounts Receivable management in a SaaS business is a lot like playing The Oregon Trail game. Allow us to explain. If you went to grade school any time between the late 70s and the early 2000s, chances…
Read MoreWhat is FinOps, and How Can Your Team Start Optimizing Today?
Everyone knows financial operations are an essential part of any successful business—but do they really get the attention they deserve? FinOps isn’t just another “back office” task that can be left alone—it’s a hands-on process that takes place across departments and plays a critical role in your company’s financial future. Here’s everything you need to…
Read MoreWhy It’s Better to Scale Your Financial Operations Without Spreadsheets
Sometimes in life, making ends meet is the only option. We’ve all faced situations where doing the thing that is “good enough for now” is the only option. Managing the financial operations of your SaaS business shouldn’t be one of those times. In their early days, most recurring revenue businesses manage financial operations with spreadsheets.…
Read MoreDon’t Miss the Low-Hanging Fruit—Five Best Practices for SaaS Renewals
You’ve worked hard to acquire your customers, but holding onto them through multiple renewal cycles is really the key to subscription business success. Many SaaS businesses rely on auto-renewals to support the business. This is integral to the subscription business model, but it doesn’t mean you can kick back and relax. Common pitfalls related to…
Read More3 Ways Spreadsheets Devalue Your SaaS Business
To paraphrase Chris Rock, “you can drive a car with your feet, but that doesn’t make it a good idea.”
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